The object is to sell more, and improve customer loyalty and profitability.
At its core, Name Brand Identity provides strategic and tactical communications services. This can be high-level strategic planning, management and performance analysis of online tools, or targeted, keyword-rich, written communications.
- Email campaigns
- Social media campaigns
- Web site content
- RFP Responses
- Naming – business, products, departments, people
- Branding – products and services, strategic positioning, alignment with core values
- Patent and trademark applications
- Search Engine Optimization, SEO
- Video optimization
- Google Adwords, SEM
- Google Analytics
- Creative briefs to guide in-house graphic designers, ad agencies and graphic design firms.
Another service I provide is the management and oversight of numerous outsourced services that can provide significant value for your business.
- Printed Plastic Production – business cards, hangtags, tent cards, and more
- Vinyl store graphics and lettering
- Electronic payments processing
- Employee incentives
- Consumer promotions
- Referral programs
- Gift cards
- Prepaid cards
- Custom QR Codes
- eBay Sales